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Solutions |
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Media & Apps. |
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Portal Booster Media and Applications Center
Boost all you media content and services through an intuitive and profitability-driven ODP solution
PB Media & Application Center gives mobile users access to a large selection of mobile content and services from one unique, elegant and integrated meta catalog, services launcher and applications manager. PB Media & Application Center is the only Java ODP on the market offering an integrated, end-to-end user experience, and other innovative features, thanks to a tight integration with the device. This solution supports consumer community management, mobile advertising, loyalty program and campaign management.
Key Features of the Solution
- Mobile services launcher, application manager and mobile content store in one integrated meta application
- Provide off-line content to improve the content discovery phase and to stimulate impulse buy
- UI and application logic can be fully customized and to update Over-The-Air, at anytime
- Access to new content and new services can be added OTA – at any time - facilitating a smooth and effective exposure to new services, from the same applications, over time
- Enable personalization of the Look & feel by the end user
- Modular server solution for a light and fast integration in your infrastructure (content delivery platforms, CRM, SMSC…)
- Designed to support mobile advertising and direct marketing programs
- Professional services: Consulting, service integration (embedded Client and Server integration, customization, activity reports, Editorial services, community animation, customer profiling, campaign management…).
Key Benefits
- Improve your mobile media content and services revenue through a comprehensive and powerful application manager and multimedia mobile store.
- Launch new services to existing users of the application by simple updates, and expose your most recent data offering to the existing customer base.
- Faster and more intuitive than WAP to access mobile content
- Improve service revenue from consumer community management (loyalty and targeted marketing programs, customer profiling…)
- Increase service profitability with mobile advertising and viral marketing revenue
- Can be deployed to the large majority of Java mobile devices
Targeted Customer:
- Mobile Operators
- Handset Manufacturers
- Brands and Media
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